Ruining a community is easy. First, build one. Then take all the information it’s generated over many years, and thanks to someone with a shiny new toy, destroy it. Throw it all away. But keep your precious, “Posts.”
In today’s media, blogs more specifically, if you have an authentic audience the thing you should know is your comments MATTER. Throwing them away is the same as telling every single person that has ever commented, that you frankly don’t care for them. Giving them an entirely new way to communicate has just ended years of actual relationships.
I may end up with egg on my face about this, but the whole point is to foster a community. Why would you delete that community’s involvement at the expense of your readership. Now you may refer to the fact that Facebook changes it’s layout 3 times a year and everyone trots out a grandiose list of why they’re leaving Facebook and never end up leaving. Facebook never deletes your history and pictures and figures you’ll stay happy with that. At least my friends list isn’t deleted, neither are my interactions. After years of reading and commenting on Gawker, that data is gone (or at least not able to be easily found).
Gawker Media, you had no rollout, there was no warning (I could’ve at least screen cap’d my COTD you jerks!) Just bang, delete.
I’ll probably roll my sorry butt back to Jalopnik, after all, it’s where my car looney buddies hang out.
But know I’ll kick you in the shins if you’ve got a Kinja shirt on.