What not to do when designing packaging for your product.

“I’ll make it look just like Apple’s iPhone packaging!”

That’s what you’re thinking, it’s so gorgeous, it makes me want it, I need it, so that’s the type of packaging that’s perfect for me and my new product that’s going to take over the world!!

Umm, no. That is not your answer. It is a very good answer, however, there is one huge difference between your product and the lovely Apple iPhone.

You are NOT Apple Computers!

What’s this have to do with your packaging design? You must remember simple things like the following.

If I make this product over a million people will not be lining up to buy it tomorrow when it comes out. Your tooling costs will not get that low since you aren’t making one MILLION units for the very first run.

You don’t have a sales, distribution, and marketing force to make that happen!

It’s not going to be an option for you,, however..

The option you do have is to make great packaging that meets with your bottom line, engages and informs the buyer. Then gets them to pick up your product, put it in their cart, and buy it!!

Come join our webinar (Click here for the signup link) and come learn about making packaging yourself, and how to engage other packaging professionals to make the best packaging for your dollar and improve sales straight out of the gate.