Category Archives: collaboration

What we’ve been doing

Oh,, just a few things we offer now.

Infographics (for a renowned tech blog)

2d wireframes (for a future IndyCar race team)

WordPress Sites (for local businesses looking to be known worldwide)

Social Media Launch programs for crowdfunding

Business planning and development.

But that’s just the last week.

Next week should be exciting too!

Dear Jeeple and Subarunians

jeeple and subaruniansSome people have noted,, cars can be fun (hint,, I’m one of them).

I love formula 1 (in a nearly inappropriate manner). Check out my buddies Brett and Corey over at Formulapod!

This year I attended the Jeepers Jamboree on possibly the most famous off road trail in the US (go ahead argue about it),, The Rubicon. Heck, I even won a $500 gift certificate there too! (and I didn’t even own the Jeep I was riding in!)

I have friends that own Subarus as well.

These two cars are known for one thing, enjoyment of outdoor pursuits. These are the vehicles that people who live, work, and play outside love to use. Yet neither of these companies seem to have made much of an effort towards developing alternative fueled vehicles.

I can’t think of two companies that would benefit in terms of sales more than them. They have a dedicated outdoor constituent of people who would definitely be considered “green,” forward thinking, and environmentally concious. Yet they don’t seem to have vehicles that help this (though they are tending to be more efficient, they’re not in the hybrid or full electric game yet).

I’m just saying,, I’ll be in the market before too long, and I would love to get a high efficiency model from either comapny (especially after the jamboree,, jeep’n is a blast!).

That’s my bit for today, go out and have some outdoor fun!

Not Invented Here Syndrome,, what’s the cure?

Mine Mine Mine Mine Mine!!!

This is the whine of many companies, and their innovation strategies. It’s interesting, some companies when approached are more than excited to take a look at new ideas from outside sources (as well as signing simple NDA’s (Non-Disclosure-Agreement) that detail that they won’t share the I.P. independently developed and produced with outside developers own time and money).

It’s surprising that so many places dismiss an outside idea. Especially since many outer opportunities, while not fully able to fit with their company can, at least introduce new ideas, thoughts, and concepts to them. Granted, most that look at outer company’s ideas simply find an intellectual property work-around and knock them off to get in the same product category.

Companies should realize that the level of monetary benefit alone exceeds the simple “cost of signing an NDA” (which, to be sure is the simplicity of writing their name, and faxing or emailing a document back). At that point, they can receive the document, prototype, or presentation, and identify the next action (there you go GTDers).

The real thing that companies need to remember is that if someone truly brings you a good idea,, you will NOT LOSE MONEY ON IT. People are bringing you an idea (protected already by at the very least a provisional patent pending, to prove it is theirs). If someone has brought you a beneficial product design, give it a fair shake. You’re only supporting a small group (those who have brought you their idea), while you’re, likely large company benefits every time from an innovative product. With a new product in a new section of your product portfolio, you can always make more money on a idea that you manufacture in house. While the designer you are licensing to may require money, and a percentage of your profits, the money you will be making will always be more than they are making and can make your efforts more than worth your own time.

I would love some feedback on this, but I feel that I’ve got something here. As an independent developer, this is the only way for myself and others that do this sort of thing to succeed. People like me aren’t looking to “take all your money”. Our overhead is usually a computer, a small shop (think a few hand tools), our cost to live, the cost of patenting, and the time and effort to develop a product that seems to fit your company’s industry. It’s often vastly cheaper than having an independent design house do the work (though I do support them entirely), but more often these are people that are seeking you out, and have a passion to help you and your company. These are people that like what you’re doing and want to be helpful, just give em’ a chance is all I’m saying.

Sign that NDA.

See what they have to say.

At worst, make a friend, you never know when that idea will come up again, and be just what your company needs to get ahead!

Just a little food for thought for the day.

Happy Monday!