DS4 Design » DS4 design

Talking points I’m giving a talk at the Sacramento Inventors Alliance group!

freds4hb — Sun, 08 Nov 2009 18:20:00 +0000

I will be speaking the 31st of July at the Inventors Alliance group meeting in Sacramento California.

It sounds very weird to write, but come see me, and pepper me with questions. I’ll be speaking about product design, packaging, and point of purchase displays.

Also I’ll be discussing adding styling and design cues to your inventions and how to make the items you come up with a part of a product portfolio.

Contact the Inventors Alliance Sacramento at

InventorsAlliance.org for tickets.

Press announcement:DS4 Design welcomes mybumperstickerholder.com to reality

freds4hb — Sun, 15 Feb 2009 23:40:59 +0000

DS4 Design welcomes mybumperstickerholder.com to the reality that is the internet.
Now you can get a bumperstickerholder of your very own. It’s been years in the making, and now it’s here!

Duh, your product IS your brand!

freds4hb — Sun, 05 Oct 2008 22:08:48 +0000

So it only took me a ton of years to figure out 1 silly thing.

Your product is your brand.

I’d been thinking about doing all these things that were “DS4 design” branded. Why,, no one wants to wear a brand that no one knows a thing about. People want cool stuff and to later find out it’s part of a known brand, or it is associated with a brand.

So that’s it,, go make stuff (he Fred, why not listen to your own advice?)

Make products, your products are your brand. So where are your products?

How many balls do you have in the air (and is that an awkward feeling?)

freds4hb — Wed, 24 Sep 2008 05:14:29 +0000

Yes,, I’m sure it would be an awkward feeling (if you’re not laughing at the title,, you’re too stressed by the way).

Relax the hoity toityness (holy crap the spell check didn’t react to that at all).

Just get off your ass and do the 1 big thing first. That means don’t worry so much about some of those other balls and get the main thing done.

So what is it? What’s the main thing?!

FIND OUT!

The (insert wonderful adjective here) Gary Veynerchuk has brought yet another awesome inspirational video. This is one of those things that makes me want to kick butt.

For more inspirational goodness, check out Stefan Bucher’s work too! He’s awesome (and it’s all him). His follow your heart video is great (I’d ignore his stance on goregous women,, but that’s just me (I married one)).

Another inspiring thing is to find others to inspire, and return that inspiration right back at you.

To sum up.

Narrow down your concept.
Get to it.
Inspire a friend
Let them inspire you too.

We’ve hit the restart button

freds4hb — Sat, 13 Sep 2008 21:30:02 +0000

So I’ve finally got the upgrade done. I’m such a chicken, it’s taken me months of fear to upgrade and well, it’s really all about the wordpress automatic upgrade plugin.

Install the plugin to your wordpress installation
(you know, go to your wordpress ftp site,
upload it to the wordpress plugin folder,
(make sure it uploads then log out of your ftp),
then log in to your wordpress site,
find the wordpress plugins,
find the wordpress automatic upgrad plugin,
activate it,
finally, follow the prompts.

It’s actually easy (rather than fear inducing,, stupid stupid me.

Be on the lookout for more fun new products coming. In the mean time, we do have for purchase the bumper sticker holders (check em out here). We’re also awaiting approval for college licensing, we’re starting with just a few schools, and hopefully branching out big time!

We’re also talking to some up and coming car manufacturers among other companies. Remember, bumper sticker holders are great for putting up a bumper sticker,, and then being able to take it down after an election, without automotive surgery!